Unlock Your Agency’s Full Potential with the Ultimate White-Label Media Partner

Top Independent agencies, studios, and consulting firms choose Digital Mouth as their white-label, media execution partner. Focus on your strengths and let us help drive your client strategies forward with digital media innovation.

WHAT WE DO

Why Digital Mouth?

Reasons the Top Independent Agencies & StudiosChoose Us

Digital Mouth is a tech-forward media partner that collaborates with leading independent agencies, utilizing state-of-the-art data science, AI, and automation technologies to craft and execute unmatched, end-to-end media strategies for their clients.

Here’s how we help agencies like yours

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Bolster growth with new revenue streams at no additional overhead costs with media strategy expertise organically integrated within your agency

Related services include:

  • Launch new agency capabilities from day one
  • Dedicated, client-facing account management
  • No investment in human capital or technology
  • Additional revenue streams with high margin
  • Pitch-ready, strategic partners on-call
Unleash a powerful suite of ready-to-use digital media solutions designed to keep your clients ahead of the curve and swiftly adapt to market demands

Related services include:

  • Quick-to-launch services with minimal setup
  • Scale services quickly as client base grows
  • No operational complexities of service delivery
  • Enhance agency reputation and effectiveness
  • On-demand tools and media expertise
Deliver data-driven, scalable solutions, advanced targeting, real-time reporting, and ongoing education and support, fostering long-term value and trust

Related services include:

  • Proven method to scale paid media effectiveness
  • AI-driven tools to automate routine processes
  • Global media buying power across ad inventories
  • Platform-agnostic media solutions for all budgets
  • Campaign alignment with measurable client KPIs
Deliver 100% verified ad inventory across the leading exchanges and publishers, powered by hyper-local targeting and millions of data points for precision

Related services include:

  • Access to more than 350 exchanges and publishers
  • 40+ partnerships with the leading marketplaces
  • Access 350,000+ third-party data segments
  • Ensuring compliance with industry standards, e.g. IAB
  • Prevent ad fraud with advanced technologies
Access cutting edge data science, analytics, and reporting designed to strengthen brand performance with a fully managed data and technology infrastructure

Related services include:

  • Seamlessly unify client data across all channels
  • Singular view of clients’ marketing ecosystems
  • Accelerate data security and governance at scale
  • Interactive and dynamic performance dashboards
  • Empower clients with AI-powered data experiences
A client charter that delivers value to your agency and its clients from day one while avoiding common landmines like mismatched expectations that lead to churn

Related services include:

  • Holistic ad ops extension of your in-house team
  • 100-day onboarding blueprint for client partners
  • Digital academy for ongoing client education
  • Single point of contact for agency collaboration
  • Unique pre-sales deliverables to land new clients

We’re only as good as the company we keep

Our partners represent some of the most well known and successful independent agencies in the industry.
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DM White-LabelTM

Why We’re Different (Hint: It’s in our DNA)

Digital Mouth began as a full-service digital media partner for independent agencies. We exist because marketers are forced to navigate a complex digital landscape overwhelmed with tools but lacking in effective solutions.
We deliver simplified, platform-agnostic solutions, tailored for agencies through our Media Execution Partner model.

We redefined the MEP model.

We function as an extension of your team, blending the best of both in-house teams with those of media vendors. In a product-focused world, we emphasize service-based solutions.

We focus solely on executing performance-based, digital media campaigns so you can get back to growing your agency. Our processes, best practices, and technology are built around the idea of serving agencies.

We are not order takers. We ask the tough questions to do the right things. Our goal is not to deliver CPMs, CTRs, or CPCs, but drive sales, generate leads, increase revenue, or achieve whatever impacts your business most.

We do not concentrate on a single platform or promote the technologies with the highest margins. We stay impartial, focusing instead on the optimal mix and methods that achieve the best results for clients.

We use technology to automate key steps in campaign management, reducing costs for our clients to offer media, measurement, analytics, and data solutions typically reserved for the Fortune 500.

How it works

DM White-LabelTM is our Media Execution Partner model designed to quickly launch digital media capabilities for agency partners, bolster agency growth through client acquisition and retention, and deliver best-in-class reporting and analytics capabilities.

01

WHITE-LABEL MEDIA EXECUTION

  • Improve time and resource efficiency with a one-stop media partner focused on executing media campaigns, from research and negotiation with media vendors to campaign setup and optimization
  • Adaptive and cohesive model that integrates seamlessly with your team—optimizing digital campaigns in the background or collaborating side-by-side to serve clients effectively
  • Build a top-notch media buying team that typically takes a serious investment in people, platforms, and analytics tools which can otherwise be overwhelming to most teams and budgets
  • For pitches with innumerable stakeholders or unforeseen questions on execution, our experts are at the ready and fluent in media across platforms to serve as a pitch-ready strategic partner
Digital Mouth is a capital-efficient, global media buying solution for agencies with big ambitions looking to strengthen their client relationships and grow agency revenues at minimal to no additional operational costs.

02

AGENCY GROWTH ACCELERATOR

  • Proprietary and proven method of unlocking and scaling paid media effectiveness and increasing investment reach across channels to propel and sustain client return on media spend
  • Hands-on expertise with the intricacies of pricing models, audience targeting, and evolving media buying strategies brings insight into maximizing added value opportunities from media vendors
  • Cut through the clutter of a confusing digital media ecosystem to provide platform-agnostic digital media solutions for budgets appropriate to achieve the objectives of agencies and their clients
  • Treat media buying as an investment: with expectations of return. Deliver sales, leads, revenue, or whatever impacts a client's business instead of CPMs, CTRs or CPCs
Eliminate the complexities and rising costs of “bolted-on” media solutions by unlocking processes that ensure advertising delivers based on the purpose and expectations of client brands.

03

DATA EXPERIENCE CLOUD

  • Our cloud-native solution connects all client data - no matter where or what it is - and accesses entire marketing ecosystems to make quicker, more informed media decisions
  • Enables intuitive experiences underpinned by AI, data science, and a secure data foundation to deliver the most impactful and timely media campaigns to customers and prospects
  • Bring a revenue focus to client data with more accurate conversion predictions within the cloud to power end- to-end media strategies, activate stronger campaigns, and drive performance
  • Removes complexity and places easy-to-use data science solutions at an agency's fingertips to get more impactful and predictive insights to measure and maximize client portfolio success
A dynamic solution that seamlessly integrates advanced technologies to elevate clients’ brand presence, engage audiences more effectively, and stay ahead of the competition.

One Single Source with No Additional Costs

The problem: Independent agencies face a chaotic and costly digital media landscape overloaded with hundreds of complex, undifferentiated tools that offer more confusion than solutions.
Digital Mouth solves this problem by providing a single source for cutting- edge media tools and their application without costly contracts or extra staffing. And our pricing model works like a pass-through cost, helping agencies cut staffing expenses, reduce financial risk, and deliver better campaigns—while freeing up time to focus on agency growth.
Book a discovery call and learn more

Factors to Consider

Choosing the Right Digital Media Partner: 5 Factors to Consider

As you evaluate a potential media buying partner, it’s crucial to recognize that each one can differ significantly in their ability to deliver on client objectives. The wrong partnership can result in substantial losses in agency reputation and even worse revenue.
To enhance your chances of forming a successful partnership, evaluate potential partners on these five key criteria:
Are the right resources and processes in place for sustainable results and enhanced cost-efficiencies?

In-house expertise and technology is crucial for automating and optimizing strategies and budgets across channels, while access to large ad inventories offer greater targeting and bidding flexibility.
What multi-channel services are offered and is there a track record of success executing across primary and emerging digital channels?

Combining cross-channel capabilities with a full suite of targeting tactics and integrations with major inventory partners builds trust when flexibility is required for shifting priorities and budgets.
How are analytics and data science used to target audiences, optimize campaigns, and maximize the value of digital strategies over time?

Any reputable digital media partner should be invested in analytics tools and processes to uncover new insights that can improve decision making and media campaigns in real-time.
Are media campaigns executed as a comprehensive solution or functionally siloed with third-party vendors?

Successful white-label media execution requires breadth and experience across four foundational pillars: research and targeting, strategy and planning, buying and optimization, and reporting and analytics.

What precautions and tools are used to guarantee digital ads are placed only in appropriate contexts?

Avoiding potentially harmful or reputation-damaging content placement requires a partner that uses customizable controls to tailor the placement of digital ads to enhance brand safety.

Client Onboarding

A Seamless Onboarding Experience: The Key to Long-Lasting Client Relationships

By implementing our proven approach to client onboarding, Digital Mouth can deliver value to your agency and clients from day one while avoiding common landmines like mismatched expectations that lead to churn.
These are the four foundations we use to turn new agency partnerships into long-term relationships:

Partnership Principles

Respectful and collaborative behaviors are built on shared goals and rewards. These principles guide all of our interactions with our agency partners and their clients.

Relationship Contract

Our psychological framework to manage our social dynamics and procedures with clients to foster mutual respect, trust, openness, and transparency, aiming to enhance collaboration and creativity.

First 100-Day Charter

Blueprint designed to manage the transition to a new contractual working relationship, set parameters for an open and honest long-term partnership, and establish rules of engagement.

Evaluate Mutual Success

We take the time to focus on outputs and outcomes: what we expect to happen not what we do. Together we establish realistic and unambiguous KPIs to move brand growth forward.

+37%

Better Creative Output

+21%

Better Media Output
We now have quantitative evidence that demonstrates better client agency relatiships correlate with better work.

ONBOARDING OVERVIEW

Proven Method to Build and Sustain Mutual Success

Preview the Guide

Resources

Digital Insights:
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The Easiest, Best Decision You’ll Make. Contact Us.

Are you looking to launch a new agency capability, have an immediate client need, or simply interested to learn more? Get in touch here.

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